How Does an Open House Work? What Sellers Need to Know to Prepare and Impress

by Kelli Finney

 

How Does an Open House Work? A Seller’s Guide to a Successful Showing

If you’re planning to sell your home, chances are your real estate agent has mentioned the idea of hosting an open house. But what exactly does that involve—and how do you prepare to make the best possible impression?

In this guide, we’ll break down how open houses work, what sellers need to do beforehand, and why a well-executed open house can help your home sell faster and for more money.


👥 What Is an Open House?

An open house is a scheduled event where your home is opened to potential buyers—no appointment necessary. It’s a chance for people to:

  • Tour the property at their own pace

  • Ask questions directly to the agent

  • Get a feel for the space in a low-pressure setting

Open houses are usually held on weekends (especially Sundays) and typically last 1 to 3 hours.


🔁 How Does an Open House Work for Sellers?

Here’s what typically happens from a seller’s perspective:

  1. You leave the house: Sellers are not present during the open house. Buyers need to imagine themselves living in the space without distractions.

  2. Your agent hosts the event: They greet visitors, answer questions, and gather feedback.

  3. Foot traffic is tracked: Most agents use sign-in sheets or digital check-ins to follow up with interested buyers.

  4. Post-event review: After the open house, your agent will share impressions, serious leads, and suggestions.


✅ What to Prepare for as the Seller

A successful open house doesn’t just happen—it requires preparation. Here’s what to do before the big day:

🧼 1. Deep Clean Everything

  • Floors, windows, counters, and appliances should sparkle

  • Pay extra attention to kitchens and bathrooms

  • Don’t forget baseboards, ceiling fans, and vents

Pro Tip: Hire a professional cleaner for that extra polish buyers notice.


🧹 2. Declutter and Depersonalize

  • Pack away family photos, personal collections, or bold decor

  • Remove excess furniture to make rooms feel larger

  • Clear kitchen counters and bathroom vanities

Goal: Help buyers picture their life in the home, not yours.


🕯️ 3. Create a Welcoming Atmosphere

  • Open blinds and let in natural light

  • Set the thermostat to a comfortable temp

  • Add fresh flowers or lightly scented candles (but don’t overdo it)

  • Soft background music can create a warm vibe


🐾 4. Remove Pets and Signs of Them

  • Take pets with you during the open house

  • Hide food bowls, litter boxes, and pet beds

  • Neutralize pet odors—buyers are sensitive to smells


📝 5. Stage Your Home to Sell

  • Arrange furniture to highlight space and flow

  • Use neutral colors and textures

  • Showcase key features like fireplaces, built-ins, or updated finishes

Staged homes sell faster and often for more money.


🚗 6. Plan to Be Away

You should not be home during the open house. Buyers feel more comfortable exploring when the owner isn't watching. Use the time to run errands, visit family, or enjoy a coffee break.


📄 7. Provide Property Info Sheets

Make sure your agent has handouts that include:

  • Key features of the home

  • Recent upgrades or renovations

  • Neighborhood highlights (schools, parks, etc.)

  • Financing info, if applicable


🎯 Why Open Houses Work

Open houses help drive interest and create urgency—especially if there are multiple buyers shopping in the area. Even if visitors don’t make an offer on the spot, your home could be:

  • Shared with friends or family

  • Remembered when price changes

  • The spark that leads to a private showing


📅 Bonus Tips for the Day Of:

  • Leave all lights on

  • Hide valuables and medication

  • Double-check bathrooms and closets

  • Leave the house 30 minutes before it starts


🏁 Final Word: First Impressions Matter

An open house can be your home’s big moment to shine. With the right preparation, you’ll impress buyers, generate buzz, and help your property sell faster and at top dollar.


Need help prepping for your open house or listing your home the right way?
Let’s create a marketing strategy that gets results.

📲 [Schedule a Free Home Selling Consultation] Click link to contact https://kellifinney.com/contact

agent
Kelli Finney

+1(404) 409-3451 | buywithkelli@gmail.com

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